Strengthens Hair Up To 20X times against sign of Damage* Reduces Breakage Up To 98% Goes Deep Inside to Strengthen Bonds with Every Wash Enriched With Protein Bond Plex Technology Salon Inspired Hair Bond Strenghtening Regime 5 - minute hair treatment against damage caused by aggressors such as Hair Bleaching, Hair colouring or using Heat Tools like blow dryers and straightening irons